Information
At Macy’s, I created visually engaging, social-first experiences tailored to digital trends, ensuring that every post stands out while aligning with brand aesthetics. My work is focused on elevating both the digital presence and the visual storytelling of each product.
10 Days of Glam Event
Spring/Summer Transition
Miscellanious
Mother’s Day 2023
Valentine’s Day
Mother’s Day 2024
Fashion
Athleisure
Barbie x Aldo
In-Store Content
Product Photography (PDP)
Holiday
Macy’s Parade
Macy’s Herald Square x Elf on the Shelf
Pet Halloween
Directed a social media campaign for the launch of Macy’s first wedding gift registry, featuring both influencer collaborations and product-focused content creation to drive brand visibility.
Fine Jewelry